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MEGHAN O’DEA

MEGHAN O’DEA
BRAND MANAGER

As Grasslands’ Brand Manager, Meghan O’Dea brings a unique perspective to both brandside and client content marketing. She brings creative storytelling, a sharp editorial eye and associative thinking to every project, from executive thought leadership to blogs, web copy, sales enable materials as well as big-picture brand ideation and messaging. Meghan's expertise at the intersection of narrative craft and brand strategy helped contribute to Grasslands' MarCom Gold Award for Marketing Creativity / Outstanding Blog Writing.

Prior to joining Grasslands, Meghan served as an editor at Lonely Planet and Fortune Magazine and spent more than a decade as a freelance writer, columnist and essayist, covering topics from travel and the outdoors to coming of age and cannabis. A passionate pedestrian and public transit advocate, she has an affinity for place-based narratives that highlight the power of third spaces and community connections. Meghan holds a master’s degree in creative nonfiction and has taught travel writing and composition at the university level. She has guest lectured on cannabis marketing, literary citizenship and career development for the next generation of innovative storytellers.

Three media outlets I check every single day: The Cut, New York Magazine, The Atlantic

Super inspired by: Esther Hobart Morris, the first woman justice of the peace in the United States.

My monthly #GrasslandsGives donation: PEN America’s Prison Writing Program

When I’m off the clock (in five words): Coffee, cannabis, picnics, books.