Case
Studies
Cookies
How does one of California’s most formidable cannabis brands take its messaging global? Passionate and legendary leadership helps, but Cookies also deployed public relations and thought leadership to evangelize its brand throughout the U.S.—and the world.
UNITED STATES CANNABIS COUNCIL
In February 2021, The United States Cannabis Council launched with Grasslands as its agency of record and strategic communications partner. The USCC’s goals were clear: To end federal cannabis prohibition, and to create an equitable, values-driven cannabis industry.
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