Grasslands Agency Culture



We are an employee-forward business

Thanks to our colleagues—each of whom are vesting into phantom equity in the agency—Grasslands was named a Top 20 Cannabis Company to Work For in 2021 by the workplace experts at Vangst.


We value a diverse workplace.

Marketing is an increasingly white industry, and so our indigenous-owned agency doubled-down on making ourselves (and marketing in general) more diverse. The Grasslands Diversity-in-Marketing Internship program makes us better every day.


We prioritize work-life balance.

#AgencyLife isn’t for everyone, but our approach—dubbed “The Un-Agency Model” by a number of colleagues who have experienced agency burnout elsewhere—adds a human element to the agency mix.

We are
mission-driven story tellers.

Changing minds, responsibly..

We practice Authentic Leadership, and we celebrate the entrepreneurial spirit.

We put our colleagues first via authentic, transparent communication and emphasize the importance of feedback loops. We are stronger writers, marketers and public relations professionals when we work together, and we always have each others’ backs. No egos, no excuses, no BS.

We are passionate community-builders.

In a tumultuous 2020, the Denver Business Journal awarded Grasslands the Small Business Award. We’re honored by the distinction—it underscores our commitment to being good stewards of not only our clients’ brands but also the community in which we live. Though we thrive in face-to-face settings, 2020 in all its Zooming and digital separation provided us the opportunity to work within and without, cultivating community in creative ways, working with passionate partners in the area and supporting our colleagues wherever they were weathering the storm. As a result, we’ve emerged stronger than ever and with renewed purpose.

We are all

We party with a purpose.

Grasslands has hosted events from Boston to Austin, Oakland to Toronto—always with a philanthropic component. After raising thousands of dollars for like-minded organizations, we’re only getting started.

We study Aristotle and Michelle Alexander.

We’re in the business of persuasion, so we work from the modes—iykyk—but context is everything, and The New Jim Crow informs our work in complex areas of drug policy reform.

We offer world-class benefits for a world-class team.

All full-time colleagues receive: phantom equity in the agency; flexible, hybrid-work schedule; competitive vacation, holidays and sick days; medical, dental and vision insurance (with the agency covering 50% of premiums); 100% employer-funded short- and long-term disability (which includes coverage for maternity-related disability); retirement plan with a company match; monthly donation to a nonprofit/charitable organization of your choice, covered by the agency; referral bonus for new business leads; employee-funded professional development through continuing education and personal growth opportunities.